Daniela Cracknell (Head of Design)
Having worked as a junior designer for Bauer Media at Q Magazine in London, Daniela worked with senior designers, editorial staff and photographers, gaining a wealth of experience. She has a BA (Hons) degree in Graphic Design gained at Norwich University of the Arts, with a focus on Design for Publishing.
Before beginning teacher training, she began her career as a Learning Support Assistant before gaining her QTS and PGCE in secondary education. With a particular interest in typography (the art of arranging letters and text) and subsequently having a specialism focused on editorial design and printed/visual outcomes, she is incredibly passionate about teaching her subject. In particular, Daniela is keen to keep the curriculum current, alongside forging connections with industry professionals in order to inspire and encourage students. As well as working as an occasional freelance graphic designer, Daniela takes the time to navigate projects from a student’s perspective, to ensure she can understand and teach all abilities as well as providing opportunities to stretch and challenge her students.